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Ethics in Marketing and Communications true
By:M. McKinley
Published on 2011-12-13 by Springer


This book takes an international perspective on the topical issues of marketing ethics and ethical communications. The contributors are professors of business in various European institutions who bring their international background and experience to this body of work.

This Book was ranked at 34 by Google Books for keyword Global Marketing.

Book ID of Ethics in Marketing and Communications's Books is 1cCGDAAAQBAJ, Book which was written byM. McKinleyhave ETAG "mA0aMRjnLlE"

Book which was published by Springer since 2011-12-13 have ISBNs, ISBN 13 Code is 9780230367142 and ISBN 10 Code is 0230367143

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Book which have "130 Pages" is Printed at BOOK under CategoryBusiness and Economics

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